Seamus Phan

Speaker, Author, Strategist, Technologist, Artist

Tag: digital video

Holding a modern smartphone

Digital marketing is now merely the baseline

Digital is no longer the shining new toy in marketing. It has been around long enough. According to the Ambition Q3 2017 study, there is a big demand for digital marketing expertise. This shows a maturing industry where digital marketing is creeping downwards, to be the new baseline.

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Blackmagic Design Pocket Cinema with Panasonic Lumix 12-35mm OIS Lens

Video as a medium for online and social media-centric education

Can you use video for education? Yes. How? Let’s explore some of the techniques and tools for video as a medium for online and social media based education.

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Blackmagic Design Pocket Cinema with Panasonic Lumix 12-35mm OIS Lens

Social conversations faded. What now for marketers?

For many practitioners and brand owners, going social seems like the most logical thing to do after the slow decay of mainstream media, where more and more people are shifting their reading and viewing habits away from traditional media, into the arms of mobile entertainment. And yes, that pot of gold at the end of the “social” rainbow did not materialize.

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