Speaker, Author, Strategist, Technologist, Artist

Tag: influencer

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4 Critical Tips for Marketers in 2020 facing a deep decline of the “influencer” industry

Before the COVID-19 saga started, even in the early part of 2020, the so-called “influencer” arena is abuzz with luxury, travel, enjoyment, and lifestyle. Then the global lockdown and shutdown began, and the whole notion of “influencers” changed.

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“Influencers”? Quick question – do they ask for money right away?

If you ask me, 99% of the so-called “influencers” aren’t really that at all, as they are self-created or agency-created entities, rather than community-endorsed individuals who move mountains. Let me give you who I would use as examples of true influencers – Jesus Christ, Apostle John the Beloved, President Vladimir Putin, Steve Jobs, Bill Gates, etc. You get the drift.

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Moving my vlog to Vimeo

I have done some wonderful videography and filmmaking, and hosted them on a website, but life is getting busier, and perhaps it is time to port the vlog to vimeo instead.

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5 suggestions when looking for influencers

Influencer marketing is not new, and many marketers seem to be climbing on the bandwagon. When you get a good influencer, and can work out equitable terms, you know you will benefit from the relationship. But not all “influencers” are real or beneficial.

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Choosing influencers for social marketing

In the rapidly shifting media landscape, there is an increasing need to create your own content, and propagating that successfully. Influencers are stakeholders who can be a part of your owned media program. How do you choose your influencers?

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Influencer and publisher – you

Do you have a lot of information, knowledge and wisdom that others out there may benefit from, but perhaps feel just a tad left out somehow? Don’t worry, the world is so rapidly evolving with players going through ups and downs, you will have no lack of opportunities to invent and share great outcomes of your own.

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