Seamus Phan

Speaker, Author, Strategist, Technologist, Artist

Holding a modern smartphone

Digital marketing is now merely the baseline

Digital is no longer the shining new toy in marketing. It has been around long enough. According to the Ambition Q3 2017 study, there is a big demand for digital marketing expertise. This shows a maturing industry where digital marketing is creeping downwards, to be the new baseline.

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HD filmmaking and hybrid photography gear

The future of media may be the small and the authenticated

Remember the award-winning TV series “Mad Men”? The golden romantic days of big media, big budgets, and big advertisers? That world has changed, drastically.

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The power of immersive experiences in marketing

I was disappointed recently, when I went to a public viewing of what was supposed to be a “virtual cockpit” at a consumer luxury product launch. Why?

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Refinement through pressure and fire

3 Litmus Tests for a Profitable Website

If you are a CXO, the most important things that occupy must be two things – profitability and sustainability. You can be profitable today, but can you sustain the company for the infinity? Profitability and sustainability are therefore two sides of the same coin. You will have a dud coin if you only have one embossed side.

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cell phone

Secrets of Website Optimization for speed (or things your web designer may not do)

Getting a website up is no longer difficult, at least on the surface. Anyone can claim to set up a website for you. But the secret about a high-performance website is what is done at the backend of the server and are steeped in technical complexity that most web designers have no interest or knowledge of. Let’s explore some of these secrets that would propel your website skywards with better PageSpeed and YSlow scores (for better SEO), and especially for mobile users.

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Seamus Phan, keynote speaker, APATS 2016 (Asia Pacific Training Symposium), Singapore

Lessons from the airline incident – Smart crisis preparedness

By now, practically a large part of the connected world may have read or viewed the incident at United Airlines Flight 3411 that happened in early April 2017.

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