In the COVID-19 crisis, we are seeing TV studios chatting with guests and even their anchors in their homes, as if seeing a sudden transformation of the TV and radio business within a matter of months in 2020. However, these are NOT new. I was doing it real-time, broadcasting “live” with my colleagues in California, many time zones and oceans away, in 2002!
Remember the award-winning TV series “Mad Men”? The golden romantic days of big media, big budgets, and big advertisers? That world has changed, drastically.