Speaker, Author, Strategist, Technologist, Artist

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Tag: marketing program

Fried rice and great marketing campaigns

The common Yangzhou fried rice is a staple in many Chinese restaurants and small eateries, and yet, within the seemingly simple dish embodies some of the greatest strengths of Chinese wok cooking. What has Yangzhou fried rice got to do with marketing?

Social Media: Experiment or Strategy?

Social media is all the rage these days. At every cafe, every turn of the corner, in college, on the bus, practically anywhere, you can find someone on social media, tapping away on their smartphone or a tablet.

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