Digital is no longer the shining new toy in marketing. It has been around long enough. According to the Ambition Q3 2017 study, there is a big demand for digital marketing expertise. This shows a maturing industry where digital marketing is creeping downwards, to be the new baseline.
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Remember the award-winning TV series “Mad Men”? The golden romantic days of big media, big budgets, and big advertisers? That world has changed, drastically.
What kind of public presence does a person have, may very well determine just how much sought after this person may be in the near term and beyond. The landscape of job and opportunity hunting is rapidly changing.
With a nostalgic tinge of sadness, I have watched the tech media scene transform in our locale. What then, do tech companies do?
Every now and then, there are news about competing offerings from the big contenders – such as between Amazon, Apple, and Google. What does it mean for businesses big and small?
Journalism – truth, not flashy gadgets
By Seamus Phan
On October 8, 2013
In Marketing, Thoughts
We are constantly bombarded with information, but we discern what we perceive. What then, is journalism? What is advertising? What is an opinion?
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