Seamus Phan

Speaker, Author, Strategist, Technologist, Artist

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Blackmagic Design Pocket Cinema with Panasonic Lumix 12-35mm OIS Lens

Video as a medium for online and social media-centric education

Can you use video for education? Yes. How? Let’s explore some of the techniques and tools for video as a medium for online and social media based education.

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Blackmagic Design Pocket Cinema with Panasonic Lumix 12-35mm OIS Lens

Social conversations faded. What now for marketers?

For many practitioners and brand owners, going social seems like the most logical thing to do after the slow decay of mainstream media, where more and more people are shifting their reading and viewing habits away from traditional media, into the arms of mobile entertainment. And yes, that pot of gold at the end of the “social” rainbow did not materialize.

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Lonely person in snowy winter

When social media dies, what’s next for marketers

You must have noticed how social media have moved from their early dreams of being social networks, to becoming merely boring advertising platforms with mundane, inundating advertisements. So what’s next for marketers?

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practice sword

Defeating the siege mentality

No defensive battle where a castle is surrounded by the enemy can hold for an indefinite length of time. Hiding behind stone castle walls will not prevent defeat, at most, delaying it. What should we do in the battlefield of business and marketing?

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Free Digital Newspapers done right

There are those who believe in charging for their media both ways – advertisers and readers alike. And there are those who believe in charging only their advertisers. One news media has found a new fan.

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matchsticks

Sustainable brands, not stunts

A political leader was seen doing something that seemed rather humble. However, my initial admiration for the leader evaporated when I realized it was a stunt for an election campaign.

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