These days, top and middle management crave, yes, crave for data and reports. For publicists, the measure of their success seems to be drilled down to reports – the prettier, the thicker, the better.
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Crises are plaguing many organizations today, from governments, corporations, institutions, non-profits, smaller entities, and even individuals.
So you’ve got your new diploma/degree, and is raving for a high-paying, high-flying job in marketing, advertising, or public relations. What’s next?