Perfection is impossible, even if chasing after it grants some people the sense of euphoria. How then, should we manage web and app development so that we can achieve reasonable and achievable objectives?
Tag: product design

The napkin is our generational synonym for the draft design, where out of the blue, while sitting in a cafe, we suddenly hit upon the “aha” moment when a product concept converged with a serious need out there.

I was reading an article on Fast Company, on “how to go from idea to prototype in one day“, and it echoed many of my own ideas through 3 decades of work and consulting, that there is no prizes for laggards and procrastination.

Let’s face it, the best brands in the world, such as the iconic Apple, Nike, Starbucks, Sony, and so on, have iconic designs that are not smashed together randomly nor done cheaply. Their designs are culminated from serious commitment (that also means financial commitment) to human factors, elegance, and simplicity.