Speaker, Author, Strategist, Technologist, Artist

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Tag: writing

direct communication

Speak directly and simply for impact – avoid double negatives

All too often, we slip into communication, in writing or in speaking, that do not communicate as directly a meaning we intend. In a world where attention span is short and hearing is bad (figuratively especially), speaking and writing directly certainly has merits, if we want our audiences to actually respond.

writing is an art and science

Taking “journalese” out of our writing

Once upon a time, in a planet right where we are standing and breathing, we believed that all journalists wrote exceedingly well. And it might have been true, once upon a time.

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