Thoughts – Page 11 – Dr Seamus Phan

Old brands – 7 Tips on keeping a brand going

I love old brands, just as I love old eateries in the streets of Taipei and Kyoto. To me, a good brand is not necessarily a giant full of glitz and dazzle. A good brand…

我第二次嘗試寫歌詞。英語系的我，還是該硬著頭皮嘗試寫歌詞。今天寫完了第二首，“展飛，同學”。

寫歌詞的初體驗

Contrary to belief, the news release is not dead. In fact, in Asia Pacific, the news release is STILL one of the most considered communication materials for the media. Cision’s Global State of the Media…

I was a teenage coder in the 1970s, and learned BASIC, COBOL and Fortran, and of course, embraced a whole slew of other languages along the way until today. But I did not ever envisage…

Yes, a movie can have revelations for business, entrepreneurship, marketing, branding, and leadership. The latest craze is Top Gun Maverick, featuring the long-awaited return of Tom Cruise reprising his role as Captain Pete “Maverick” Mitchell,…

Old brands – 7 Tips on keeping a brand going

Lyrics writing in Chinese – “fly, kid”

Lyrics writing in Chinese – “care”

6 tips on writing News Releases that work

Don’t rush to coding jobs to face obsolescence

5 Leadership lessons from the movie “Top Gun Maverick”