Some businesses are predicting hundreds of millions of jobs will be lost with the advent of artificial intelligence (AI) such as those from OpenAI, Google, Baidu and so on. At the same time, AI is creating new jobs, which demand different skill sets and knowledge, such as “prompt engineers”.
We hear of layoffs in the thousands or tens of thousands from many big tech and other companies worldwide. Before the pandemic and global conflicts, many businesses were recruiting staff without restraint, and suddenly, they find themselves having more people than they need. Layoffs are never good for brands, especially in the context of employer…
The digital communications age is entrenched, with the advent of YouTube, TikTok, Instagram, Soundcloud, Spotify, and more. While the mainstream media remains the key to traditional public relations, there is also an equally compelling need to bring what we want to say to the social channels.
Every time your C-suite executives step on stage at a media conference or event to speak, the likelihood is that their speeches are written by some other people. So, what would make a good speech, and how should you approach writing one?
So, you have done well in the Americas and Europe, and wants to grow your brand further in the 4.5 billion population of the Asia Pacific market. The Asia Pacific region is diverse, with more than 23 countries, and 14 major languages. But this market is monolithic. So, every country in Asia Pacific will have…
What happens when technology fails you? Are you agile, resilient, and still able to do your job? What contingency plans do you have to carry on your business when technology goes dark?
