Marketing, Thoughts Media training primer – an introduction This is our media training and crisis communication program that we have honed and delivered very successfully to all our clients through […] Read more
Technology, Thoughts Video hosting for businesses – our journey Video is an integral part of content today. Video is arguably the predominant content on mobiles today, as more people look at […] Read more
Marketing, Thoughts 6 Reasons Why PR is the best way to build brands and win customers Public Relations (PR), well known and entrenched for many businesses, and not quite understood by a minority. PR is NOT just media […] Read more
Marketing, Thoughts What Wordle can inspire us to do in marketing and PR Wordle is a simple online word game that went rather viral, and still is. Just recently, even a Chinese radio station host was […] Read more
Leadership, Thoughts Think higher, go higher – beyond compliance One of the hallmarks of leadership is the idiom, “monkey see, monkey do”. If a leader chooses to behave like a monkey […] Read more
Marketing, Thoughts 5-prong CELLS™ approach to successful Asia Pacific market entry If you are still only hankering down your marketing and PR efforts in the Americas and Europe, you are missing out the […] Read more